Tag: format wars
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Blu-ray Needs Better Marketing and Quick!
Greetings readers! Some very disturbing number have emerged this week regarding Blu-ray and the fact that a majority of HDTV users don’t even know about the format. According to NPD’s latest customer awareness survey, only 45% of HDTV owners are “familiar” with Blu-ray, which is only up 10% from last year. This means that over…